Fractional Marketing Support for a
Dental Specialty Group
A fast-growing dental support organization faced a turning point when their in-house marketing manager left. Instead of hiring a replacement, they looked for a more flexible, cost-effective solution that could scale with their growth. That’s when they partnered with us.
Project Goals: Why They Came to Us
- Replace the need for a full-time marketing hire
- Modernize the brand’s online presence
- Increase new patient volume through digital campaigns
- Provide strategic leadership while reducing the burden on internal staff
What We Delivered
- Fractional CMO + Marketing Team Support
- SEO + Content Creation (blogs, local search optimization)
- Website Redesign & Development (launched in under 90 days)
- Email Marketing & Patient Campaigns
- Print Sales Materials (referral packets, patient brochures)
- Advertising Support (local campaigns to drive patient growth)
- Ongoing Consulting & Marketing Leadership
Results
- Saved $35,000+ annually by replacing a single hire with a full team
- Achieved Top 3 Google rankings for 10+ competitive keywords
- Launched a modern, high-converting website in 90 days
- Generated a 2x increase in time-on-site from visitors
- Created branded sales materials that elevated patient and provider perception
Freed up internal staff, reducing near-zero time spent on marketing execution
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Client Feedback
“Partnering with DSD Media has been one of the best decisions we’ve made. They’ve been fast, flexible, and truly felt like an extension of our team. We’ve accomplished so much together.” — Crystal M., Marketing Director
Money Saved
$
0
k